Adam Subtract'em
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About.

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Photo by Vesna Gajic
_ Adam Subtract'em has honed his skills over the years as a DJ among NYC's club elite, having played some of the city's white hot venues like Andre Saraiva's Le Baron, Hotel Chantelle, Lavo, The Hudson Hotel, Bungalow 8, Goldbar, and Theater Bar, and has toured the United States with the 2012 iHome IDentity Festival.  Adam greatly enjoys his foray into the worlds of Fashion and Runway, PR, Marketing and Branding, as vital contributor in the audio sector. 

Since he’s been creating heart-thumping musical atmosphere for the runway, in showrooms, and introducing brands and ideas to the public throughout New York City, the U.S., and internationally, Adam’s ever expanding client list includes Swarovski, Bloomingdales, Goldwell, Hilton Hotels, Royal Caribbean, Luxottica, Ray Ban, Iconix Brand Group and the one and only Madonna for her Material Girl line.  His talents as MC/host are often utilized in conjunction with his DJ sets.

Adam's experience in fashion and runway began over 10 years ago as a model, working for a list of world-renowned designers and labels, including Ermenegildo Zegna, Calvin Klein, Yigal Azrouel, and Escada.  He holds a deep understanding of the pacing, rhythm, structure, story and technical musts involved in the execution of high caliber productions. 

Adam has also worked as a Film/TV Producer and Music Supervisor, hand-picking music for television shows on MTV and Lifetime networks.  In addition, Adam selects music as programmer for some of New York's premier restaurants and retail operations.  His musical knowledge spans many styles and genres, allowing Adam great versatility in nearly any atmosphere.

Adam’s attention to clients is unmatched with his custom tailored, case specific approach to audio design and music selection.  Adam is a strict planner, but still appreciates creative improvisation, as he feels this keeps his sound fresh, and continually evolving. He thrives on moving each crowd in a different way, providing an individual experience for all; Adam’s greatest mark of success and satisfaction is a connection forged with each audience member.

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